Apr 06, 2023
During a crisis the media can be your friend or foe, and it comes down to your own actions that will determine which part media will play. I'm joined by established crisis management and crisis communications subject matter expert, Mark Harris. During Mark's talk, we touch on: 1. Defining media (it's more than it used to be...), 2. The spokesperson (who's good, bad, and who should be waiting in the wings), 3. Training, 4. Messaging, 5. How to get the media on your side, 6. How not to communicate with media, 8. Building a relationship with media, 7. Some key tips on dealing with the media...and much more. Mark gives some great insights on how to deal with the media to keep them on your side during times of crisis, when you need all the friends you can get during those challenging moments. Don't miss the great information Mark shares. Enjoy!
Preparing for the Unexpected is about how people, organizations and communities plan, prepare, test, communicate and respond to sudden unplanned events such as natural and manmade disasters and crises. The show is for everyone who wants an understanding of how plans are created for individuals, organizations and communities and for anyone who wants to know what they can do in their own lives to help protect themselves from unexpected events. There is a myth that disasters happen to others but in reality, they happen to everyone. It's just a matter of when and how well-prepared you are. The greater the level of awareness, communication and knowledge, the quicker one bounces back from adversity. The overall aim of Preparing for the Unexpected is to reduce the suffering, effects and impacts caused as a result of disasters and unexpected life events by increasing knowledge and awareness of Operational Resilience, Business Contingency, Disaster Planning, Crisis Management, and related activities.